Blogs are effective ways to give a voice to your cause, and can be a great way to reach targeted audiences, especially when announcing a new initiative or sharing progress or results.

Atlanta features its Better Buildings Challenge partner, Georgia Tech Research Institute’s Technology Square Research Building in this case study.

When communicating about your policy or program, case studies and fact sheets help provide detailed information. A case study often highlights specific achievements and outlines how a project demonstrates excellence in energy efficiency, while a fact sheet often summarizing activities within a policy or program.